Digital Business Analyst
Randstad
Full-time
On-site
Our client GESB is seeking a skilled and proactive Digital Business Analyst to join their Digital team; part
of the Member Experience business unit. This is an opportunity to directly contribute to a positive
member experience by providing members with relevant information, products, and tools to help
them on their retirement journey.
The mission of the Digital team is to provide solutions that prioritise usability across all digital
channels, helping members effortlessly find information, interact and transact, and make informed
decisions to achieve a quality retirement. As part of this team, you will drive continuous
improvement by building strong, trust-based relationships with diverse stakeholders, collaborating
effectively in agile, cross-functional teams, and taking ownership of tasks to deliver accurate
outcomes with initiative and sound judgement.
As the Digital Business Analyst, you will bring:
● A strong understanding of modern digital frameworks and methodologies, includingScrum, Kanban, Lean, Design Thinking, Human-Centred Design, multivariate testing,process mapping, flow charting, continuous improvement, test automation and more● A proven ability to communicate requirements clearly and effectively - both verbally andthrough user stories - with logical and clear acceptance criteria, that are easily understood bydevelopers, testers and stakeholders● Lead digital product and journey optimisation: analyse data, translate business needsinto actionable digital solutions, and ensure products meet high standards of quality● Enhance user experience: use your knowledge of UI/UX, accessibility standards (likeWCAG), and modern digital frameworks (like Design Thinking and Human-Centred Design)to improve the member experience● Drive data-informed decisions: use digital analytics to identify opportunities forimprovement and inform product development● Strong problem-solving skills, with the ability to lead the resolution of complex strategicchallenges, work autonomously, and proactively communicate with stakeholders● Solid experience in digital analytics or business intelligence (BI) tools, including theability to generate and interpret reports, compare data sets, and extract meaningful insights● Experience with content management systems (CMS), mobile app ecosystems(IOS/Android), and a solid understanding of Search Engine Optimisation (SEO), App StoreOptimisation (ASO) and web/mobile analytics tools
Work-Related Requirements:
● Experience: 4+ years as a Digital Business Analyst or in a similar role. Experience infinancial services is desirable● Technical skills: a strong understanding of modern digital frameworks like Scrum andKanban. You should have solid experience with digital analytics or business intelligence toolsand practical knowledge of CMS, mobile app ecosystems, SEO, and ASO● Problem-solving: proven ability to solve complex strategic challenges and workautonomously● Communication: excellent verbal and written communication skills, including the ability towrite clear user stories with logical acceptance criteria● Collaboration: demonstrated ability to build strong, trust-based relationships with a diverserange of internal and external stakeholders, supporting effective collaboration within cross-functional agile teams to deliver value iteratively and in alignment with business priorities● Mindset & Initiative: proactive, personable, and solutions-focused, with a well-roundedknowledge base and a strong sense of ownership—consistently delivering accurateoutcomes with minimal supervision through sound judgment and initiative is essential
of the Member Experience business unit. This is an opportunity to directly contribute to a positive
member experience by providing members with relevant information, products, and tools to help
them on their retirement journey.
The mission of the Digital team is to provide solutions that prioritise usability across all digital
channels, helping members effortlessly find information, interact and transact, and make informed
decisions to achieve a quality retirement. As part of this team, you will drive continuous
improvement by building strong, trust-based relationships with diverse stakeholders, collaborating
effectively in agile, cross-functional teams, and taking ownership of tasks to deliver accurate
outcomes with initiative and sound judgement.
As the Digital Business Analyst, you will bring:
● A strong understanding of modern digital frameworks and methodologies, includingScrum, Kanban, Lean, Design Thinking, Human-Centred Design, multivariate testing,process mapping, flow charting, continuous improvement, test automation and more● A proven ability to communicate requirements clearly and effectively - both verbally andthrough user stories - with logical and clear acceptance criteria, that are easily understood bydevelopers, testers and stakeholders● Lead digital product and journey optimisation: analyse data, translate business needsinto actionable digital solutions, and ensure products meet high standards of quality● Enhance user experience: use your knowledge of UI/UX, accessibility standards (likeWCAG), and modern digital frameworks (like Design Thinking and Human-Centred Design)to improve the member experience● Drive data-informed decisions: use digital analytics to identify opportunities forimprovement and inform product development● Strong problem-solving skills, with the ability to lead the resolution of complex strategicchallenges, work autonomously, and proactively communicate with stakeholders● Solid experience in digital analytics or business intelligence (BI) tools, including theability to generate and interpret reports, compare data sets, and extract meaningful insights● Experience with content management systems (CMS), mobile app ecosystems(IOS/Android), and a solid understanding of Search Engine Optimisation (SEO), App StoreOptimisation (ASO) and web/mobile analytics tools
Work-Related Requirements:
● Experience: 4+ years as a Digital Business Analyst or in a similar role. Experience infinancial services is desirable● Technical skills: a strong understanding of modern digital frameworks like Scrum andKanban. You should have solid experience with digital analytics or business intelligence toolsand practical knowledge of CMS, mobile app ecosystems, SEO, and ASO● Problem-solving: proven ability to solve complex strategic challenges and workautonomously● Communication: excellent verbal and written communication skills, including the ability towrite clear user stories with logical acceptance criteria● Collaboration: demonstrated ability to build strong, trust-based relationships with a diverserange of internal and external stakeholders, supporting effective collaboration within cross-functional agile teams to deliver value iteratively and in alignment with business priorities● Mindset & Initiative: proactive, personable, and solutions-focused, with a well-roundedknowledge base and a strong sense of ownership—consistently delivering accurateoutcomes with minimal supervision through sound judgment and initiative is essential
At Randstad Digital, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.