About the role
As Value Marketing Manager, Strategy and Operations you will directly report to the Head of Value & Promotions Marketing for the UK and Ireland. You will work closely with key marketing teams to define the right promotional calendar based on business objectives, with a particular focus on how we can maximise the value of our investment in promotions to deliver great value to customers at key moments. You will also be responsible for identifying future growth opportunities to improve the ROI and impact of our promotions through experimentation, taking into account business priorities, past performance of promotions, and market trends.
You will work cross-functionally across local, global, commercial, finance, Tech and data science teams to build the right plan and define processes that improve our customer experience, partner experience, as well as identify improvements in the way that promotions are executed at Deliveroo.
What you'll be doing
Champion the customer and partner voice in the promotions space, working closely with the Partner facing marketing teams and commercial teams to stay up to date with partner needs and perspectives.
Work closely with insight and DS teams to develop a strong sense of Customer needs and key Qs / research that needs deploying. Own prioritisation / trade offs of requests based on importance, urgency and impact.
Define and implement promo strategies to deliver on objectives and KPIs, ensuring best in class execution and relevant communication
Lead our Test and Learn agenda UK and Ireland, partnering with DS teams to define right approach to test set up
Align promotional plans between different central and local marketing teams to ensure we have the right technical, reporting and targeting foundations in place for the plan.
Own weekly reporting on behalf of the team, identifying performance trends and improvement areas across the plan with the team to create a culture of continuous improvement.
Keep on top of competitor trends and activity to strengthen plans
Requirements
3-4 years experience in Marketing or Commercial role, ideally working with value / promotional campaigns
Preferred Bachelor’s degree in Marketing, Business, or a related field
Excellent communication and collaboration skills to work effectively with cross-functional teams.
Experience presenting ideas and recommendations to senior leadership to gain buy in
You’re both analytical & commercial and you enjoy interpreting data to develop insight/consumer-led marketing strategy. Comfortable with analytical tools like excel.
You have strong interpersonal skills and can manage multiple cross-departmental stakeholders; confident communicating at all levels
Ability to adapt and manage multiple projects simultaneously.
Strong problem-solving skills and a proactive approach to identifying opportunities for improvement.
You have a self-starter attitude and you’re able to thrive in a fast-paced matrixed organisation with constant change.
You have a proven track record in making things happen - delivering results quickly and efficiently.
Why Deliveroo
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
Workplace & Benefits
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.
Diversity
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry.
We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.