Lokal is India’s largest regional content and services platform, built for the 500 million+ internet users from tier 2+ towns.
Founded by IIT alumni, Lokal started in 2018 to address the lack of relevant local content and now goes beyond content to solve real, everyday problems of Bharat. Growing as a house of apps, Lokal is evolving into an AI-driven discovery and access platform—connecting users in tier 2+ India with the experts, tools, and knowledge they’ve historically lacked access to:
- Lokal Matrimony – Location-based matchmaking apps focused on hyperlocal compatibility
- Lokal Jobs – Hyperlocal job discovery platform connecting blue- and grey-collar workers with nearby opportunities
- GyanTV – Skill-based learning in regional languages (stocks, photography, small business & more)
- Dostt – Make new friends through voice chats, games, and real, authentic conversations
- Eaze – A safe space to explore emotional well-being via community-driven support
- AstroLokal – Instant access to trusted astrologers through audio and chat
And more – 10+ new apps in testing & exploration across agricultural advisory, legal advisory, financial guidance, and AI-powered personal assistants
About the Role
We are looking for a highly creative and skilled Video Editor to join our content team. You will be responsible for crafting compelling short-form and mid-length video content across platforms — from social media reels to promotional videos and branded content. This role requires a deep understanding of storytelling, editing trends, platform dynamics, and cultural nuances to create content that drives engagement and delivers impact.
Key Responsibilities
- Edit short-form and mid-length videos such as reels, social media ads, promos, and content explainers.
- Implement engaging hooks, dynamic pacing, and a strong narrative rhythm to maximize viewer retention.
- Tailor editing styles to suit platform-specific behaviors (e.g., fast cuts for Instagram, scroll-stopping openers for YouTube Shorts).
- Enhance video quality through thoughtful color grading, text animations, transitions, and immersive sound design.
- Collaborate closely with writers, designers, and creative leads to bring scripts and visual concepts to life.
- Stay updated on current editing trends, meme formats, cultural references, and audio trends to keep content fresh and relatable.
- Analyze ad performance metrics and apply learnings to improve edits for better click-through and completion rates.
- Edit videos in the required language Gujrati ensuring linguistic accuracy, cultural relevance, and strong storytelling for the target audience.
Requirements
- 1–2 years of experience in video editing for social media or digital content.
- Proficiency in editing software like Adobe Premiere Pro, After Effects, Final Cut Pro, or similar.
- Strong portfolio of short-form content (reels, ads, promos).
- Good understanding of social platform algorithms and engagement tactics.
- Strong storytelling instincts, visual creativity, and sound design skills.
- Language proficiency: Ability to edit in specific language Gujrati with cultural sensitivity and linguistic command.
- Proficiency in English & Gujrati (written and spoken) for internal coordination and review.
- Ability to thrive in a fast-paced, collaborative environment with tight deadlines.