GM, Monetization
CriteoWhat You'll Do:
Criteo is more than an ad tech company. It is the global commerce media powerhouse, connecting brands, retailers, agencies, and publishers through unrivaled commerce insights and programmatic buying capabilities. At the heart of this ecosystem is CommerceGrid, the world’s first commerce-native Supply-Side Platform, purpose-built to fuse commerce intent and media supply for publishers, media owners, and agency partners.
As GM Monetization, you are a key member of the extended leadership team, reporting directly to the President, Performance Media. You will steer the global commercialization and strategic evolution of Commerce Grid as the premier monetization engine, overseeing client solutions, operations, R&D, and product, with shadow P&L accountability and dotted-line leadership over agency sales teams supporting our supply activation business.
Your mission is to architect and lead the future of the Supply Layer, infusing curation, curated deals, advanced commerce supply and audiences, programmatic retail media enablement, and laying the groundwork for the holistic Commerce DSP ecosystem.
What You’ll Do
Own Criteo’s cross-channel supply strategy, partnerships and integrations to ensure measurable performance can be achieved by Criteo and its demand partners.
Drive activated media spend through Commerce Grid by supporting full-funnel tactics across the shopper journey, from upper funnel Discovery Advertising to mid-funnel customer acquisition and lower funnel customer retargeting and retention.
Foster commerce curation in the commerce media space with retailers, vertical networks and buy-now-pay-later services.
Innovate new channel coverage as consumer behaviors shift from search to AI assistants and the agentic world.
Who You Are:
Seasoned Ad Tech and SSP Leader
You bring senior leadership experience with SSPs, ideally in commerce, retail media, or publisher monetization contexts. You have built or scaled technology platforms that blend commerce signals with programmatic supply.
Strategic Thinker and Operator
You are equally comfortable crafting visionary strategy, such as future commerce DSP supply ecosystems, and executing across product, operations, client solutions, and sales.
Product and Marketplace Innovator
You have launched new formats, deal packaging tools, and curated marketplaces, leveraging data (1P, intent, SKU-level) to drive differentiated value and outcomes.
Collaborative Team Leader
Skilled at aligning multifaceted teams, including product, R&D, operations, sales, and agencies. You can operate fluently across regions and functions to drive shared success.
P&L and GTM Savvy
Demonstrated success owning P&L, managing revenue, forecasts, ROI, and budgets. You understand how to stitch together supply and demand in a commercial ecosystem for maximum yield.
Future-Forward and Commerce-Centric
You think ahead, envisioning how curation, commerce media, BNPL, social, CTV, and DSP integrations will reshape supply strategies. You are passionate about making CommerceGrid the foundational supply layer across Criteo’s commerce media ecosystem.
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!
Who We Are:
Criteo is a leader in commerce media, helping brands, agencies, and publishers create meaningful consumer connections through AI-powered advertising solutions. We’re shaping a more open and sustainable digital future for advertising.
At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.
We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.
What We Offer:
🏢 Ways of working – Our hybrid model blends home with in-office experiences, making space for both.
📈 Grow with us – Learning, mentorship & career development programs.
💪 Your wellbeing matters – Health benefits, wellness perks & mental health support.
🤝 A team that cares – Diverse, inclusive, and globally connected.
💸 Fair pay & perks – Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.
Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.
For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units. US-based employees receive access to healthcare, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, family forming and wellness benefits, Flexible Work financial support, learning opportunities, and a robust annual leave plan including volunteer time off and summer vacation days.
The US base salary pay range for this position per year is:
300000-400000