Reddit Content & Community Strategist | Social Marketing
DeelWho we are is what we do.
Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.
Among the largest globally distributed companies in the world, our team of 6,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.
Why should you be part of our success story?
As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.
Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.
Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $12 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.
The Opportunity
Look, let’s be real. We’re Deel. We do global HR and payroll. Not exactly the kind of thing people are posting to r/funny about on a Friday night. But here’s the thing: hiring and paying people anywhere in the world is kind of magic, and we think Reddit’s the place where those conversations can actually matter.
That’s where you come in. We’re looking for someone who doesn’t just lurk Reddit—you live here. You know which subs are chill, which ones will eat brands alive, and how to avoid getting downvoted into a black hole. You know the difference between an honest AMA and a karma-farm. You’ve probably lost entire evenings arguing in r/technology or laughing in r/aita. And now, we want you to take all that Reddit brainpower and help Deel build a presence that’s actually welcome here.
This job isn’t “make a corporate account and start posting ads.” hard no. This is:
Figure out where Deel belongs (and where we really don’t).
Create content that’s actually worth upvoting.
Talk to people like a human being, not a brand bot.
Help us return some positive brand awareness without becoming a cringe case study in r/fellowkids.
If you’re the kind of person who already knows which trending post format will be dead by next week, you’ll probably thrive here.
Yes, it’s a full-time remote job. Yes, you can work from anywhere. Yes, we pay people on time (we’re literally a payroll company).
What You’ll Actually Do
Build Deel’s Reddit strategy from scratch (no playbook yet—you’ll write it)
Post stuff people actually want to read (AMAs, guides, discussion threads, memes, spicy takes, useful answers)
Be Deel’s voice in relevant subs—transparent, helpful, witty, and never “corporate cringe”
Track convos about Deel and the industry, and jump in when it makes sense (or meme when it doesn’t)
Keep your finger on the pulse of Reddit trends, subreddit culture shifts, and in-jokes and react before they die
Experiment with text posts, visuals, gifs, memes, and long-form content to see what works
Measure what gets traction, learn from it, and keep iterating until Deel is known for showing up right on Reddit
You, in a Nutshell
You’re a Reddit power user (like, show us your post history—don’t worry, we won’t judge your lurking in r/unexpected).
You can point to posts you’ve made that blew up—or communities you’ve helped grow.
You know Reddit’s culture inside-out: what flies, what flops, and what gets you insta-banned.
You can switch tone easily: snark in one sub, thoughtful explainer in another, meme drop in a third.
You can take a “boring” topic (payroll) and make it worth reading. That’s the challenge, and you love it.
You’re strategic enough to map out a long-term Reddit plan, but scrappy enough to hop into a comment thread at 11pm because it’s blowing up.
You thrive on authenticity, hate fake engagement, and would never write “Great post! Check out our product!”
Bonus Karma
You’ve run or moderated a subreddit before
You’ve done community management outside Reddit (Discord, forums, etc.)
You’ve worked at a startup, B2B SaaS, HRTech, or FinTech (but it’s okay if you haven’t—Reddit skills > payroll knowledge)
Total Rewards
Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.
Some things you’ll enjoy
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access
At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.
Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visitingour careers page.
Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.
Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at recruiting@deel.com of the nature of the accommodation that you may require, to ensure your equal participation.
We use Covey as part of our hiring and/or promotional processes. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications. Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. For positions in New York City, our use of Covey complies with NYC Local Law 144.
We began using Covey Scout for Inbound on March 30, 2025.
For more information about our data protection practices, please visit our Privacy Policy. You can review the independent bias audit report covering our use of Covey here: https://getcovey.com/nyc-local-law-144