Sales Development Team Leader

MSA Outsourcing Solutions - UK
Full-time
On-site

MSA Outsourcing Solutions is seeking an experienced and dynamic Team Leader to oversee and grow our Sales Development Representative (SDR) team. This is a hands-on leadership role that combines coaching, performance management, and operational oversight to ensure our SDRs consistently deliver high-quality leads and contribute meaningfully to our clients’ sales pipelines. 

As Team Leader, you will play a critical role in training SDRs, optimizing outreach strategies, monitoring metrics, and ensuring alignment with client expectations. You will act as the key liaison between MSA’s internal operations and client-side sales and marketing teams, with responsibility for maintaining a culture of accountability, growth, and performance. 

Responsibilities:

  • Set and track KPIs, lead daily huddles, conduct regular 1:1s, and implement performance improvement plans as needed.
  • Monitor calls, emails, and CRM activity to ensure quality and consistency; provide actionable feedback and support.
  • Develop and refine outreach scripts, messaging, and workflows to improve conversion rates and efficiency.
  • Track individual and team performance against KPIs; prepare weekly performance reports for internal leadership and client stakeholders.
  • Build a motivated, focused, and positive team environment; lead with integrity and inspire accountability.
  • Liaise with UK-based clients to report on progress, communicate insights, and adapt to shifting priorities or lead qualification criteria.
  • Assist in recruiting and selecting new SDRs as the team expands.
  • Develop and implement effective sales strategies and outreach plans to generate new business opportunities.
  • Monitor and analyze team performance metrics, providing regular feedback and guidance to optimize results.

Requirements

  • Proven experience in sales development, account management, or a related field.
  • Previous experience in a leadership or supervisory role is highly desirable.
  • Strong understanding of sales strategies, processes, and best practices.
  • Exceptional communication and interpersonal skills.
  • Ability to motivate and inspire a team towards achieving collective goals.
  • Analytical mindset with the ability to interpret sales data and derive actionable insights.
  • Proficient in CRM software such as Salesforce, HubSpot, or similar.
  • Strong organizational and time management skills.
  • Proactive problem-solving skills and adaptability to change.
  • Experience in the outsourcing or services industry is a plus.