Digital Marketing Associate

Push pixels, plan strategy, pull insights—be the digital force at Smartsourcing—4-Time Best Company to Work For!

Hi! We’re Smartsourcing—and we’re looking for a full-time, on-site Digital Marketing Associate who’s equal parts strategist and storyteller. If you thrive on building campaigns that connect, convert, and scale—we need your spark.

Where? 📍JEG Tower, Archbishop Reyes, Corner Acacia St., Barangay Kamputhaw, Cebu City, 6000 Cebu

About the Role

We’re looking for a Digital Marketing Associate who’s ready to turn strategy into action. You’ll help plan and execute campaigns across SEO, social, paid ads, and email—digging into data, refining performance, and collaborating across teams to make every digital move count. If you’re creative, analytical, and thrive in a fast-paced environment, this role is for you.

What You'll Be Doing

Strategic Campaign Planning 

• Design and implement multi-channel digital marketing strategies aligned with business goals. 

• Translate marketing briefs into actionable campaigns with clear metrics. 

• Identify audience segments and target personas for tailored messaging. 

Campaign Execution & Optimization 

• Lead end-to-end execution of digital initiatives (SEO, SEM, email, social media, paid ads). 

• Optimize campaigns based on data insights and A/B test results. 

• Monitor and adapt strategies based on platform updates and consumer behavior. 

Performance Tracking & Reporting 

• Develop dashboards and reports to assess campaign health. 

• Provide performance analysis and insights for stakeholder presentations. 

• Monitor competitor performance and market trends for benchmarking. 

Cross-Functional Collaboration 

• Partner with other departments to ensure aligned execution. 

• Brief in-house and external resources to develop content that supports digital goals. 

• Coordinate launch timelines, approvals, and feedback loops. 

Innovation & Improvement 

• Research and experiment with emerging tools and platforms. 

• Contribute to process improvements in campaign planning, budgeting, and tracking. 

• Recommend new technologies or methodologies for higher ROI. 

📅 Work Schedule: 9 PM to 6 AM PHT

Requirements

What We're Looking For

• 2+ years of experience in digital marketing, performance marketing, or a similar role 

• Strong understanding of digital advertising, content marketing, and social media strategies 

• Hands-on experience with Google Ads, Facebook Business Manager, LinkedIn Ads, and other digital ad platforms 

• Proficiency in marketing tools such as Google Analytics, or similar 

• Excellent copywriting and communication skills 

• Creative thinker with an analytical mindset to optimize performance 

• Ability to work independently and collaborate in a fast-paced environment 

Benefits

Step Into the Smartsourcing Experience 😄 

Smartsourcing was created with one mission: to change lives. We’re here to ensure that businesses flourish and, just as importantly, that every member of the crew is inspired, supported, and set up to thrive. For the fourth year running, we’ve been recognized as one of HR Asia’s Best Companies to Work For. This award isn’t just a title—it’s a testament to our commitment to making Smartsourcing an incredible place to build a career.Why You’ll Love Working Here 

At Smartsourcing, we believe the best work comes from people who feel seen, heard, and valued. That’s why we’re all about fostering an environment where you can be your true self. We take pride in being certified as a Great Place to Work, because we know that when you love where you work, extraordinary things happen. Here’s just a glimpse of what we offer: 

• 😊 Fixed weekends off 

• 🎄 5-day Christmas Leave 

• 👩‍⚕️ HMO coverage for you and your dependent/s from Day 1 of employment 

• ⛑️ Group life insurance from Day 1 of employment 

• 😋 Free lunch + soft breakfast every day 

• ☕ Free coffee every day (latte, americano, or cappuccino) made by our in-house barista 

• 💰🥤 For the night shifters, additional NIGHT DIFF 

• ⛹️ Sports wellness clubs including hiking and free-diving 

• 🏋️ Subsidised gym membership at Anytime Fitness 

• 🤝 Engagement bonuses 

• 🏆 Over-the-top monthly, quarterly, and annual performance bonuses 

• 🙌 Exclusive discounts in selected restaurants and merchants 

• 🥳 Themed BFFs, monthly knockoffs, summer parties 

• 🧘🏼‍♂️ Community give-back programs and personal development workshops 

• And so much more!

We're not just another outsourcing company. We’re building something that actually matters here – a place where good work meets good culture. 

Ideas that move, strategies that scale—your digital game belongs at Smartsourcing.